Fall Wellness Event

The Big Fall Wellness Sale was a several week promotional event designed to motivate consumers to address their health and wellness needs while shopping the lowest prices of the season at CVS. I helped conceptualize, materialize and pitch winning campaign concepts to clients. As designer, I created integrated campaign creative spanning email, digital, print, social and paid media channels.
Creative Directors: Jane Burre, Danny McHatton, Jamie Bakum
Copywriters: Robert Donohue, Brian Masefield
Designers: Kyle Brennan, Kathy Varela

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